Live Nation acquires majority stake in Sweden Rock Festival
Live Nation Entertainment announced it has acquired a majority stake in Sweden Rock Festival, one of Sweden's most successful and longest running festivals. The team behind Sweden Rock Festival will continue to curate, manage and produce the event, now with access to Live Nation's unparalleled festival portfolio and resources. With Sweden Rock Festival, Live Nation now has six festivals in Sweden, also including: The Island Festival, Popaganda, Stockholm Music & Arts, Summerburst, and Way Out West. Sweden Rock Festival stands out from Live Nation's other festivals in the country as the only event celebrating rock music. Diversity has been a key factor for Live Nation as it has grown the largest festival portfolio in the world, encompassing more than 80 global festivals, including the landmark Governors Ball, Lollapalooza, Bonnaroo, Austin City Limits, Electric Daisy Carnival, T in the Park, Reading, Leeds, Rock Werchter and many more. Live Nation currently operates over half of the top 25 festivals around the world. This acquisition secures Sweden Rock Festival's leading position in the Nordic market, while also creating growth opportunities.