Barclays launches market-first, fully integrated online investing service
Barclays has announced the launch of a new online direct investing service that puts people in control of their financial decisions and helps them achieve their goals. The service will provide Barclays customers with the opportunity to view their investments, savings and current accounts in one place through a single log-in -- making it easier for them to access more of their finances than ever before. The pricing structure has been developed to encourage customers to take a long-term approach to saving and investing, choosing to buy and hold investments for a number of years. The new service is aimed at those who are comfortable making their own investment decisions, without advice. Initially, the service will be available to Barclays customers, and existing Barclays Stockbrokers customers will be transferred across to the new service next year. The service will be made more widely available to non-Barclays customers in 2017.