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Fly News Breaks for January 16, 2019
CARG, CARS
Jan 16, 2019 | 09:30 EDT
DA Davidson analyst Tom White kept his Buy rating and $31 price target on Cars.com (CARS), saying its reported 11% increase in 2018 traffic reflects improving trends. The analyst believes that if the company can "sustainably grow user engagement further", more auto dealers will be forced to take notice and list their cars on the site. White adds that he sees the $30B auto ad market as sufficiently large for both Cars.com and its competitor CarGurus (CARG).