As previously reported, Gordon Haskett analyst Chuck Grom upgraded Costco to Accumulate from Hold following a meeting with CFO Richard Galanti that he called "bullish." His most important meeting takeaway was that Costco is "finally going down the personalization journey" to engage more with its customers. Costco has 97.2M card holders and a very loyal customer base, giving it an "immense" opportunity to mine data to predict and drive future purchases, said Grom. He also saw favorable results in recent survey work and thinks the company's Q4 EPS should beat consensus estimates "easily," Grom added. He raised his price target on Costco shares to $330 from $255.