Needham analyst Laura Martin says Facebook (FB) using Snap (SNAP) as "an R&D facility" and duplicating the latter's most successful products and ad units may shave growth off of Snapchat's parent and reallocate it to Facebook because brands are already set up to advertise on it, while setting up to work Snap takes time and work. Therefore, the analyst believes brands may try Snap's products on Facebook first and if they like them give the former money to reach its younger audience. Martin reiterates a Buy rating and $150 price target on Facebook's shares.