Information Provided By:
Fly News Breaks for April 5, 2019
SNAP, FIT
Apr 5, 2019 | 09:29 EDT
DA Davidson analyst Tom Forte kept his Buy rating and $7 price target on Fitbit (FIT) after it announced a Bitmoji partnership with Snap (SNAP) that allows users to access Bitmoji avatars on the face of their Fitbit smartwatches. The analyst says the deal is a positive for Fitbit as it seeks to increase customer engagement and "make personal health more fun".