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Fly News Breaks for October 22, 2015
FUEL
Oct 22, 2015 | 07:25 EDT
Stephens analyst Brett Huff expects Rocket Fuel's Q3 profit to beat expectations and for the company to give positive comments on progress winning new large agency platform deals, but doesn't believe these will get the stock moving higher. Given persistent threats to Rocket Fuel, including the potential for agency disintermediation on the one hand and the possibility of take rate/price compression on the other, Huff is assigning the stock a lower multiple and cut his price target on shares to $6 from $9 while maintaining an Equal Weight rating.
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