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Fly News Breaks for October 7, 2015
GPRO
Oct 7, 2015 | 08:22 EDT
Morgan Stanley lowered GoPro's price target to $35 from $62 due to disappointing Session sales. Analyst James Faucette said recent checks are "decidedly more negative" as customers prefer Silver's screen and video quality over Session's smaller form factor. Further, Faucette said mobile software improvements and editing still trail features on apps available on Android and iOS systems. The analyst expects GoPro devices will remain a niche alternative to smartphone video capture and remains concerned growth will continue to slow as it struggles to differentiate on software. Faucette rates GoPro shares an Equal Weight.
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