As previously reported, UBS analyst Eric Sheridan downgraded Twitter (TWTR) to Hold from Buy after he lowered his advertising revenue estimates for 2017 and 2018 to reflect lower advertising ARPU paired with muted core MAU growth. Sheridan lowered his price target to $18 from $22 on Twitter shares. Sheridan made the ratings change as part of a larger summary of the Internet space heading into 2017, in which he said his Internet channel checks point to solid end market demand for digital advertising, eCommerce, and Online Travel and called out Alphabet (GOOG) and Facebook (FB) as his top picks among the large cap growth stocks in the space.

Advertising Analysts, along with experts from VaynerMedia, discuss 1Q ad spending trends across key platforms including Search (GOOG), Social (META PINS SNAP RDDT), CTV/Video (ROKU NFIX), Retail Media (AMZN) on an Analyst/Industry conference call to be held on April 17 at 2 pm.

Get caught up quickly on the top news and calls moving stocks with these five Top Five lists. 1... To see the rest of the story go to thefly.com. See Story Here

Catch up on the weekend's top five stories with this list compiled by The Fly: 1. Salesforce (CRM) is in advanced talks to acquire Informatica (INFA) but the price being discussed is below Informatica's closing stock price of $38.48 as a result of the recent jump, Lauren Thomas, Laura Cooper and Dana Cimilluca of Wall Street Journal report, citing people familiar with the matter. 2. Apple (AAPL) denied violating a court order governing its App Store and urged a California federal judge to reject a request by "Fortnite" developer Epic Games to hold it in contempt, Reuters' Mike Scarcella reports. Apple made the arguments in a filing to U.S. District Judge Yvonne Gonzalez Rogers in Oakland, who presided over Epic's lawsuit in 2020 accusing Apple of violating antitrust law with its tight controls over how consumers download apps and pay for transactions within them. The Apple filing criticized what it called an attempt by Epic to make Apple's "tools and technologies available to developers for free." 3. Netflix (NFLX) is the forgotten tech giant - but its upcoming earnings report should help investors remember why they loved the stock in the first place, Paul R. La Monica writes in this week's edition of Barron's. The streaming-media leader was once part of the Nasdaq's FAANG club, an acronym traders used to describe Facebook parent Meta Platforms (META), Amazon.com (AMZN), Apple, Netflix, and Google owner Alphabet (GOOGL). But FAANG has since been replaced by the Magnificent Seven, a group that includes the four largest FAANGs, as well as Microsoft (MSFT), Nvidia (NVDA), and Tesla (TSLA)...and excludes Netflix. But with Netflix set to report its first-quarter earnings on April 18, investors shouldn't sleep on the stock, the author says. 4. A24's "Civil War" won this weekend's box office with a $25.7M debut, making it the biggest opening ever for A24. The dystopian action movie sports a B- CinemaScore, with the audience skewing heavily male - 73%. The debut is also the biggest for an R-rated movie this year. 5. Timken (TKR) saw a positive mention in this week's edition of Barron's.