Loop Capital analyst Alan Gould kept his Buy rating and $55 price target on Twitter, saying that yesterday's 3% pullback in its stock price following cautious commentary from another sell-side firm offers investors a "buying opportunity". The analyst notes that the company's user engagement story "continues to show solid improvement" with more conversion among users from "casual" to daily. Gould also believes that budget allocations by brand advertisers to Twitter will continue to increase as the industry chases the growth rate of its engagement. The analyst further believes that direct-response advertising will add "another pillar" to Twitter's monetization story.