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Fly News Breaks for February 14, 2017
YELP
Feb 14, 2017 | 07:53 EDT
Credit Suisse analyst Paul Bieber thinks monetization of "Request a Quote," which enables users to engage with local businesses, represents "compelling option value" that is not currently reflected in Yelp's 2018 estimates. The analyst estimates that "Request a Quote" has the potential to generate $50M-$210M in incremental revenue in 2018 depending on the monetization strategy that Yelp elects to pursue. He reiterates an Outperform rating and $49 price target on the shares.
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