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FB

Facebook

$124.35

-0.55 (-0.44%)

09:11
01/11/17
01/11
09:11
01/11/17
09:11

Instagram says bringing business insights, ads to Stories

Instagram says in a blog post, "Instagram is a place where people and businesses share their everyday and epic moments. And with the launch of Instagram Stories last August, businesses are bringing their stories to life in another, more ephemeral way. In the five months since it launched, stories has grown considerably. Now, more than 150 million Instagrammers use it daily. And stories is contributing to more content and engagement. In fact, one in five stories on Instagram gets a direct message from its viewers. And when it comes to stories from businesses, people are highly engaged. People and businesses have been discovering each other since the beginning-with 70% of Instagrammers following a business-so it's no surprise that one-third of the most viewed stories are from businesses. The momentum for stories from businesses is clear, so today we're unveiling tools that inform ephemeral interaction between people and businesses-stories insights in Business Tools, and full screen ads in stories. In the coming weeks, Instagram Business Tools will now include insights on stories. In addition to viewing insights, you'll soon be able to run immersive, full screen ads in stories. Ads in stories will let you use targeting, reach and measurement capabilities that make your ads personally relevant to the people you want to reach-which is unmatched in a stories experience today. To unveil this first-ever, full screen ad to Instagram Stories, and create the most impact for businesses and Instagrammers alike, we'll test with 30+ clients around the world, including: Capital One, General Motors, Maybelline New York, Nike, Yoox, Netflix, and Qantas. With roughly 70% of watched stories being sound-on, this immersive, full screen nature creates an intimacy with people like never before. Instagram Stories will roll out globally on the reach objective and to all interfaces in the coming weeks. From there, we'll help you meet even more of your business objectives with direct response options available in the coming months. The launch of this ad format, with its sophisticated back-end to target, measure and report performance, is unmatched in a stories experience today. While we're just getting started with ads in stories, we're excited to launch even more ways to help you achieve your business needs in the future." Reference Link

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FB Facebook
$124.35

-0.55 (-0.44%)

01/09/17
OPCO
01/09/17
NO CHANGE
Target $144
OPCO
Outperform
Facebook pullback creates entry point, says Oppenheimer
Oppenheimer analyst Jason Helfstein says the recent pullback in Facebook's shares creates entry point, and notes it is his top large-cap pick for 2017. The analyst points out that shopping ads gained "significant" traction during the holidays, Facebook usage surged ahead of U.S. presidential election, and Instagram momentum is accelerating, driven by product innovation. He reiterates an Outperform rating and $144 price target on the shares.
01/10/17
COWN
01/10/17
NO CHANGE
COWN
Cowen raises media stock targets as survey shows digital acceleration continues
Cowen analysts John Blackledge and Tom Champion said the firm's proprietary Ad Survey shows digital continues to show acceleration, leading them to raise their price targets on some media stocks. Blackledge raised his digital ad forecast, sees mobile advertising at a tipping point, and sees video as the biggest share gainer within digital, at the expense of display. Blackledge raised his price target on Facebook (FB) to $156 from $150, and his Alphabet (GOOG) target to $1,050 from $1,000. Champion raised his price target on Criteo (CRTO) shares to $55 from $53.
01/10/17
JPMS
01/10/17
NO CHANGE
Target $165
JPMS
Overweight
JPMorgan reiterates Facebook as top large-cap Internet pick
JPMorgan analyst Doug Anmuth reiterates Facebook (FB) as hit top 2017 large-cap pick in the Internet space with an Overweight rating and $165 price target. Despite rallying 9% year-to-date, and trading only 6% below its all-time high reached on October 24, overall enthusiasm toward Facebook shares "remains somewhat muted," Anmuth tells investors in a research note. Concerns around revenue deceleration, slowing ad load growth, fake news and ad metrics have contributed to the "recent wall of worry," the analyst contends. Anmuth views the fears as largely overdone and thinks they create a good buying opportunity. The analyst also likes Netflix (NFLX) and Alphabet (GOOG) among large-caps and Yelp (YELP) and Match Group (MTCH) among small- and mid-caps.
01/11/17
JPMS
01/11/17
NO CHANGE
Target $140
JPMS
Overweight
JPMogan sees Netflix as 'cleaner story' into 2017
JPMorgan analyst Doug Anmuth says Netflix (NFLX), his number two large-cap Internet pick behind Facebook (FB), sets up as a "cleaner story" into 2017. Pricing changes are behind the company while revenue accretion will be realized from higher selling prices and global profitability is increasing, Anmuth tells investors in a research note. He thinks Netflix can add more U.S. and international subscribers in 2017 than 2016 and expects the stock to outperform. The analyst has an Outperform rating on the stock with a $140 price target.

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SSW

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$6.99

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NFLX

Netflix

$217.50

-4.03 (-1.82%)

, AMZN

Amazon.com

$1,295.00

-9.86 (-0.76%)

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NFLX

Netflix

$217.50

-4.03 (-1.82%)

AMZN

Amazon.com

$1,295.00

-9.86 (-0.76%)

GOOG

Alphabet

$1,131.98

10.22 (0.91%)

GOOGL

Alphabet Class A

$1,139.10

8.4 (0.74%)

FB

Facebook

$177.60

-0.79 (-0.44%)

TWX

Time Warner

$92.17

0.26 (0.28%)

DIS

Disney

$111.97

1.28 (1.16%)

FOXA

21st Century Fox

$37.11

0.82 (2.26%)

ROKU

Roku

$41.54

2.35 (6.00%)

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MVC

MVC Capital

$10.60

-0.12 (-1.12%)

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Conference/Events
MVC Capital management to meet with JMP Securities »

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MNST

Monster Beverage

$67.07

2.51 (3.89%)

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Monster Beverage to host investor meeting »

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RBC Capital telecom services analyst hosts luncheon »

Telecom Services Analyst…

ABM

ABM

$38.73

0.26 (0.68%)

04:55
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ABM to host investor day »

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MDXG

MiMedx

$14.09

0.15 (1.08%)

04:55
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MiMedx to hold a conference call »

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SITE

SiteOne Landscape

$72.27

1.09 (1.53%)

04:55
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01/18
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04:55
Conference/Events
SiteOne Landscape management to meet with William Blair »

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Breaking General news story  »

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Bernstein European food analyst holds an analyst/industry conference call »

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Deutsche Bank to hold a conference »

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KEYW

KEYW

$6.51

0.05 (0.77%)

04:55
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01/18
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KEYW management to meet with RBC Capital »

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DSW

DSW

$21.07

0.44 (2.13%)

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DSW management to meet with Jefferies »

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DIS

Disney

$111.97

1.28 (1.16%)

, VIA

Viacom

$37.85

0.95 (2.57%)

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Conference/Events
FBN Securities media analyst to hold an analyst/industry conference call »

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DIS

Disney

$111.97

1.28 (1.16%)

VIA

Viacom

$37.85

0.95 (2.57%)

TWX

Time Warner

$92.17

0.26 (0.28%)

CMCSA

Comcast

$41.68

-0.14 (-0.33%)

SPB

Spectrum Brands

$125.16

-0.07 (-0.06%)

DISH

Dish

$45.45

-2.54 (-5.29%)

NFLX

Netflix

$217.50

-4.03 (-1.82%)

AMZN

Amazon.com

$1,295.00

-9.86 (-0.76%)

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AEIS

Advanced Energy

$75.01

3.17 (4.41%)

, TREE

LendingTree

$372.75

12.75 (3.54%)

04:55
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Conference/Events
Needham to hold a conference »

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AEIS

Advanced Energy

$75.01

3.17 (4.41%)

TREE

LendingTree

$372.75

12.75 (3.54%)

RMNI

Rimini Street

$8.54

0.14 (1.67%)

IPGP

IPG Photonics

$260.95

0.66 (0.25%)

A

Agilent

$72.06

0.83 (1.17%)

GSIT

GSI Technology

$8.16

-0.01 (-0.12%)

B

Barnes Group

$67.60

0.28 (0.42%)

NATI

National Instruments

$46.07

1.38 (3.09%)

AIRG

Airgain

$9.31

0.06 (0.65%)

CRAY

Cray

ESIO

Electro Scientific

$22.01

1.91 (9.50%)

TYL

Tyler Technologies

$191.28

1.65 (0.87%)

CRAI

CRA International

$47.90

0.63 (1.33%)

LSCC

Lattice Semiconductor

$6.45

0.23 (3.70%)

HLIT

Harmonic

$4.00

0.1 (2.56%)

IOTS

Adesto Technologies

$6.70

0.25 (3.88%)

RESN

Resonant

$6.99

0.2 (2.95%)

VG

Vonage

$10.96

0.21 (1.95%)

VSH

Vishay

$22.10

0.7 (3.27%)

IMI

Intermolecular

$1.46

0.09 (6.57%)

AQ

Aquantia

$11.22

0.55 (5.15%)

AOSL

Alpha & Omega

$17.65

0.25 (1.44%)

WWE

WWE

$32.82

0.93 (2.92%)

CTS

CTS Corporation

$27.15

0.4 (1.50%)

DIOD

Diodes

$29.57

0.53 (1.83%)

FN

Fabrinet

$29.11

0.24 (0.83%)

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IZEA

Izea

$4.88

-0.58 (-10.62%)

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Izea to hold a conference call »

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