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ATVI

Activision Blizzard

$60.21

-1.17 (-1.91%)

, EA

Electronic Arts

$113.99

-2.12 (-1.83%)

12:47
08/11/17
08/11
12:47
08/11/17
12:47

Game publishers rise as Piper notes eSports growth potential

Shares of video game makers were trading higher after an analyst from Piper Jaffray discussed in a research note the growth prospects of the Electronic Sports industry, noting that the phenomenon has "significant growth potential" despite some early skepticism. ESPORTS POTENTIAL: Piper Jaffray analyst Michael J. Olson said that the eSports sector has significant growth potential, noting that the majority of eSports revenue presently is from sponsorships and advertising as companies seek to target to a hard-to-reach demographic that is generally not as well captured in traditional sports advertising. Olson said that, for public video game publishers such as Activision Blizzard (ATVI), Electronic Arts (EA), and Take-Two (TTWO), the opportunity from eSports over the next 1-2 years will primarily be tied to a "marketing halo" created by events that utilize these game makers' titles. Over the long term, Olson said he sees potential for additional revenue from broadcast rights, advertising, sponsorships, live events and more, but this would be additive to current Wall Street estimates, as opposed to being already baked into analyst models. The analyst said that total revenue from eSports is expected to surpass $1B in 2017, with a global audience of over 200M gamers. WHAT'S NOTABLE: Activision Blizzard has more titles among the top eSports titles than any other publisher, and the company has been investing in leagues and platforms, Olson said. According to the Piper note, Activision Blizzard, which is comprised of Activision Publishing and Blizzard Entertainment, is responsible for four of the top eight games in eSports, namely "Call of Duty," "Overwatch," "StarCraft II," and "Heroes of the Storm." Meanwhile, Electronic Arts has shifted focus on using eSports as a driver for engagement, with several competitions tied to its traditional sports games, the analyst said. Notably, at this year's E3 conference this past June, EA centered much of its presence at the event on demonstrating the competitive gaming aspects of its upcoming release "Star Wars Battlefront II." In addition, Olson noted that Take-Two intends to enter the eSports sector this year with its basketball simulation series "NBA 2K." Piper maintained an Overweight rating on all three stocks. PRICE ACTION: In early afternoon trading, Activision Blizzard was up 0.9%, EA rose 1.4%, and Take-Two was trading 1.4% higher.

ATVI

Activision Blizzard

$60.21

-1.17 (-1.91%)

EA

Electronic Arts

$113.99

-2.12 (-1.83%)

TTWO

Take-Two

$88.32

-2.65 (-2.91%)

  • 05

    Sep

ATVI Activision Blizzard
$60.21

-1.17 (-1.91%)

08/04/17
JEFF
08/04/17
NO CHANGE
Target $78
JEFF
Buy
Activision Blizzard building Disney-type media business, says Jefferies
Jefferies analyst Timothy O'Shea raised his price target for Activision Blizzard (ATVI) to $78 from $68 while listing five reasons to buy the stock in a post-earnings research note. The company generated $1B of in-game spending in Q2, which is a "meaningful driver" of margin expansion, O'Shea writes. He expects Destiny 2 and Call of Duty WW2 to drive strong second half of 2017 results. Activision is building a Disney-type media business for the 21st Century, argues O'Shea. He keeps a Buy rating on the shares.
08/04/17
WEDB
08/04/17
NO CHANGE
WEDB
Activision Blizzard price target raised to $75 from $62.50 at Wedbush
Wedbush analyst Michael Pachter estimates that Activision Blizzard's EPS could reach $3 by 2018, and he thinks that its new investments could enable its margins and profits to rise "for the next several years." The analyst raised his price target on the stock in the wake of the company's better than expected results and keeps an Outperform rating on the shares.
08/04/17
08/04/17
UPGRADE

On The Fly: Top five analyst upgrades
Catch up on today's top five analyst upgrades with this list compiled by The Fly: 1. GoPro (GPRO) was upgraded to Neutral from Underperform at Longbow and to Market Perform from Underperform at Raymond James. 2. Yelp (YELP) was upgraded to Buy from Neutral at MKM Partners and to Neutral from Sell at Roth Capital. 3. Synaptics (SYNA) upgraded to Buy from Hold at Craig-Hallum with analyst Anthony Stoss saying he expects to see substantial TDDI volume increases in fiscal 2018 and believes its optical fingerprint sensor should be a strong growth driver. 4. Activision Blizzard (ATVI) upgraded to Buy from Neutral at BofA/Merrill with analyst Justin Post citing the solid second quarter beat on strong digital content. 5. Arista Networks (ANET) was upgraded to Overweight from Neutral at JPMorgan and to Outperform from Market Perform at William Blair. This list is just a portion of The Fly's full analyst coverage. To see The Fly's full Street Research coverage, click here.
08/11/17
PIPR
08/11/17
NO CHANGE
PIPR
July NPD video game software sales rose 18%, says Piper Jaffray
Piper Jaffray analyst Michael Olson says July NPD video game software sales were up 18% year-over-year, driven by ongoing strength from Nintendo (NTDOY), which had three of the top five titles for the month. The numbers bode well for Activision Blizzard (ATVI) and Take-Two (TTWO), Olson tells investors in a research note. He keeps Overweight ratings on the those two as well as Electronic Arts (EA).
EA Electronic Arts
$113.99

-2.12 (-1.83%)

07/26/17
07/26/17
UPGRADE

On The Fly: Top five analyst upgrades
Catch up on today's top five analyst upgrades with this list compiled by The Fly: 1. Chipotle (CMG) upgraded to Hold from Underperform at Jefferies with analyst Andy Barish saying the current valuation and consensus estimates "now reflect the reality" of Chipotle's path to recovery. 2. Biogen (BIIB) upgraded to Buy from Neutral at Goldman Sachs with analyst Terence Flynn saying the company's balance sheet is under-levered, which provides flexibility, while Aducanumab provides Alzheimer's optionality. 3. DSW (DSW) upgraded to Outperform from Neutral at Wedbush with the firm saying it is more confident that second quarter results will beat expectations and that the company will reiterate its full-year guidance after conducting checks and speaking with the company. 4. Electronic Arts (EA) upgraded to Buy from Neutral at BofA/Merrill with analyst Justin Post citing a strong fiscal 2019 outlook. 5. Novartis (NVS) upgraded to Overweight from Underweight at Morgan Stanley with analyst Vincent Meunier upgrading the company two notches to Overweight from Underweight following a "massive" reset in consensus expectations. This list is just a portion of The Fly's full analyst coverage. To see The Fly's full Street Research coverage, click here.
07/28/17
JEFF
07/28/17
NO CHANGE
Target $135
JEFF
Buy
Electronic Arts price target raised to $135 from $123 at Jefferies
Jefferies analyst Timothy O'Shea raised his price target for Electronic Arts to $135 saying the "solid beat" during a traditionally slow quarter underscores how the company is becoming more predictable and profitable with its event-driven live services model. If Star Wars Battlefront 2, EA's most important launch of FY18, is a hit, it could drive meaningful upside to earnings, the analyst tells investors in a post-earnings research note. He reiterates a Buy rating on the shares.
07/28/17
KEYB
07/28/17
NO CHANGE
KEYB
Electronic Arts should be bought at current levels, says KeyBanc
KeyBanc analyst Evan Wingren analyst Electronic Arts' lower than expected Q2 EPS guidance primarily on the timing of the company's marketing spending. He thinks that the company's unchanged full-year EPS guidance continues to look conservative. He recommends buying the stock.
TTWO Take-Two
$88.32

-2.65 (-2.91%)

08/03/17
OPCO
08/03/17
NO CHANGE
Target $93
OPCO
Outperform
Take-Two price target raised to $93 from $85 at Oppenheimer
Oppenheimer analyst Andrew Uerkwitz raised his price target for Take-Two to $93 from $85 following quarterly results and as he sees annual earnings volatility decreasing, a growing mobile business, continued secular tailwinds, and an upcoming mega-year. The analyst reiterates an Outperform rating on the shares.
08/03/17
BNCH
08/03/17
NO CHANGE
Target $100
BNCH
Buy
Take-Two price target raised to $100 from $85 at Benchmark
Benchmark analyst Mike Hickey thinks Take-Two has a compelling FY19 growth profile, citing Red Dead Redemption 2 and future content for GTA Online, and he believes the company could see acquisition consideration. He raised his price target on Take-Two shares to $100 from $85 and keeps a Buy rating on the stock following the company's Q1 report.
08/03/17
KEYB
08/03/17
NO CHANGE
KEYB
Take-Two price target raised to $104 from $87 at KeyBanc
KeyBanc analyst Evan Wingren raised his price target on Take-Two after the company reported much stronger than expected results. The analyst says that the strong user metrics for its GTA game has caused him to raise his estimates for its RDR2 offering. He keeps an Overweight rating.

TODAY'S FREE FLY STORIES

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PRU

Prudential

$104.37

-0.84 (-0.80%)

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DDAIF

Daimler AG

$71.07

0.08 (0.11%)

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BMW

$31.23

-0.146 (-0.47%)

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BMWYY

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$31.23

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CRM

Salesforce

$91.84

-0.4 (-0.43%)

11:25
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Salesforce call volume above normal and directionally bullish »

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Treasury announced a $72 B 3- and 6-month bill sale for Monday »

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$NSD

NASDAQ Market Internals

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ADP

ADP

$111.10

-0.48 (-0.43%)

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$NYE

NYSE Market Internals

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GFI

Gold Fields

$4.15

0.145 (3.63%)

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CTL

CenturyLink

$20.05

-0.85 (-4.07%)

11:15
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Options
CenturyLink put volume heavy and directionally bearish »

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PPG

PPG

$103.80

0.06 (0.06%)

11:12
08/17/17
08/17
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Periodicals
Crews called to fire at Pennsylvania PPG plant, The Sentinel says »

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DERM

Dermira

$23.34

-0.24 (-1.02%)

11:12
08/17/17
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Conference/Events
Dermira management to meet with Evercore ISI »

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  • 22

    Aug

VIPS

Vipshop

$10.37

-0.73 (-6.58%)

11:10
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Vipshop rating change  »

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  • 17

    Aug

ADP

ADP

$111.10

-0.48 (-0.43%)

11:10
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Breaking Hot Stocks news story on ADP »

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  • 17

    Aug

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BA

Boeing

$237.03

-0.5604 (-0.24%)

11:10
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SPX

S&P 500

11:09
08/17/17
08/17
11:09
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Periodicals
White House says Cohn intends to remain in position, CNBC reports »

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11:08
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Periodicals
Breaking Periodicals news story  »

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MTB

M&T Bank

$157.36

-1.24 (-0.78%)

11:07
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Conference/Events
M&T Bank management to meet with Evercore ISI »

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  • 21

    Aug

GMED

Globus Medical

$31.09

1.855 (6.35%)

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  • 06

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LLY

Eli Lilly

$79.13

-1.565 (-1.94%)

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Options
Eli Lilly call volume above normal and directionally bullish »

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General news
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UBCP

United Bancorp

$11.55

-0.15 (-1.28%)

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URI

United Rentals

$113.71

1.74 (1.55%)

, NEFF

Neff

$24.80

0.25 (1.02%)

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United Rentals climbs following acqusition agreement with Neff »

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URI

United Rentals

$113.71

1.74 (1.55%)

NEFF

Neff

$24.80

0.25 (1.02%)

HEES

H&E Equipment

$21.29

0.2 (0.95%)

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  • 22

    Aug

LUV

Southwest

$54.69

-0.62 (-1.12%)

, JBLU

JetBlue

$21.81

-0.01 (-0.05%)

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Southwest

$54.69

-0.62 (-1.12%)

JBLU

JetBlue

$21.81

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SAVE

Spirit Airlines

$38.28

0.41 (1.08%)

ALK

Alaska Air

$83.19

-0.62 (-0.74%)

HA

Hawaiian Holdings

$42.90

0.15 (0.35%)

ALGT

Allegiant Travel

$123.40

-0.95 (-0.76%)

AAL

American Airlines

$48.41

-0.11 (-0.23%)

UAL

United Continental

$66.35

-0.57 (-0.85%)

BRK.A

Berkshire Hathaway

$267,700.05

-155.95 (-0.06%)

BRK.B

Berkshire Hathaway

$178.23

-0.315 (-0.18%)

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  • 17

    Aug

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  • 06

    Sep

M

Macy's

$19.73

-0.4055 (-2.01%)

10:50
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Call buyers in Macy's as shares fall to lowest levels since 2010 »

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  • 06

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