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CBS

CBS

$59.93

1.11 (1.89%)

, NFLX

Netflix

$185.15

3.41 (1.88%)

10:27
09/13/17
09/13
10:27
09/13/17
10:27

CBS streaming seen being worth over $7B as cord-cutting grows

A day after The Wall Street Journal reported that two media agencies had downgraded their forecasts for global ad spending, eMarketeter said it has also reduced its estimate for U.S. TV ad spending due to "faster-than-expected growth in cord-cutting." Meanwhile, Needham analyst Laura Martin told investors that CBS' (CBS) Over The Top, or OTT, assets could be worth $7.2B. CORD CUTTING GROWING: On Monday, The Wall Street Journal reported that two media agencies downgraded their forecasts for global ad spending in 2017 and 2018, citing political uncertainty in the U.K. and slowing growth in China, among other reasons. WPP's (WPPGY) GroupM is now expecting 3% global ad growth in 2017, down from 4.4%, while Publicis Groupe's (PUBGY) Zenith predicts global ad spending will grow 4% in 2017, down slightly from the 4.2% growth forecasted in June, the publication added. Today, eMarketer said it has reduced its estimate for U.S. TV ad spending due to "faster-than-expected growth in cord-cutting" and the corresponding audience shrinkage. The research firm pointed out that consumers shifting their attention to OTT digital video platforms in place of pay TV options is a key reason for anemic growth in TV ad spending, and said it has increased estimates for cord-cutters substantially for 2017 through 2021. eMarketer predicts there will be over 22M cord-cutters this year, up 33% over last year and a big step-up from its earlier estimate of 15.4M. CBS OTT CHANNELS VALUED LIKE NETFLIX?: In a research note to investors, Needham analyst Laura Martin questioned if CBS All Access plus its other OTT channels together "should be valued like Netflix [NFLX]." The analyst noted that she expected CBS All Access plus Showtime OTT will reach over 8M subscribers by 2020, implying about $850M of annual new subscription revenue, with CBS News and CBS Sports OTT services also adding to this revenue upside. If together all CBS OTT services generate revenue of $1.2B in 2020, she contented, and assuming a current Netflix (NFLX) revenue multiple of 6 times revenue, the analyst believes this implies hidden value from CBS's OTT assets of $7.2B, or nearly 30% of CBS's current market capitalization. Martin told investors that she believes CBS has a "nesting strategy" for its OTT assets, and that content will be the key driver of new subscribers. The analyst reiterated a Buy rating and $80 price target on CBS shares. PRICE ACTION: In morning trading, shares of CBS have gained almost 2% to $59.96.

CBS

CBS

$59.93

1.11 (1.89%)

NFLX

Netflix

$185.15

3.41 (1.88%)

WPPGY

WPP

$91.83

-0.21 (-0.23%)

PUBGY

Publicis

$16.81

0.1 (0.60%)

  • 13

    Sep

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    Sep

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    Sep

  • 02

    Oct

CBS CBS
$59.93

1.11 (1.89%)

07/10/17
JEFF
07/10/17
NO CHANGE
Target $71
JEFF
Buy
CBS shares are undervalued, says Jefferies
CBS will be increasingly viewed as a multi-platform content creator rather than simply "the network," Jefferies analyst John Janedis tells investors in a research note. The analyst believes that CBS by 2020 will generate an incremental $2.00-plus per share in earnings from retrans, Showtime over-the-top and All Access. He views the stock as undervalued at current levels and keeps a Buy rating on the name with a $71 price target.
08/09/17
NEED
08/09/17
NO CHANGE
NEED
Hold
Needham applauds BAMTech acquisition by Disney
Needham analyst Laura Martin is lowering her 2018 estimates for Disney (DIS), but applauds the BAMTech acquisition as a fast-pass way to escape the U.S. TV-bundle box, albeit expensive as the former said it would be modestly dilutive for 2 years. The analyst believes that every content company must follow CBS (CBS) into the direct-to-consumer channel business to maintain growth. Rather than build it, Disney bought this capability which should accelerate time to market, Martin adds. The analyst reiterates a Hold rating on Disney's shares.
09/05/17
WELS
09/05/17
UPGRADE
Target $116
WELS
Outperform
Disney upgraded to Outperform from Market Perform at Wells Fargo
Wells Fargo analyst Marci Ryvicker upgraded Disney (DIS) to Outperform and raised her price target for the shares to $116 from $109. The owner of ESPN and ABC closed Friday up 31c to $101.50. Concerns over potential dilution from the BAMTech stake and the streaming apps are "widely overdone," Ryvicker tells investors in a research note where she also downgraded Viacom (VIAB). She expects the TV ecosystem will soon undergo on an accelerated push into over-the-top. As such, investors may need to start increasing exposure to media companies with solid streaming strategies, such as CBS (CBS), 21st Century Fox (FOXA), and Disney, and lessen exposure to those that do not, such as Viacom and Scripps Networks (SNI)/Discovery Communications (DISCA), Ryvicker argues. The analyst likes the current entry point for Disney shares.
09/13/17
NEED
09/13/17
NO CHANGE
NEED
CBS Internet video channels could be worth $7.2B, says Needham
Needham analyst Laura Martin estimates that CBS' (CBS) Internet video services could generate $1.2B of revenue in 2020. She notes that Netflix's (NFLX) market cap is six times its revenue. If CBS' Internet video services are valued using that multiple, they would be worth $7.2B, or 30% of CBS' current market cap, according to the analyst. She keeps an $80 price target and a Buy rating on the shares.
NFLX Netflix
$185.15

3.41 (1.88%)

08/15/17
PIPR
08/15/17
NO CHANGE
Target $130
PIPR
Overweight
Piper survey shows 'sizable' interest in Disney streaming service
Piper Jaffray analyst Stan Meyers says his firm's survey of over 1,000 consumers found a "sizable," 23% interest in subscribing to a Disney/Pixar streaming service. Of those interested, 37% would pay more than $5 per month, Meyers tells investors in a research note. The analyst estimates 4M subscribers will be Disney's (DIS) equilibrium point between launching its own service and licensing to Netflix (NFLX), which will end in 2019. Disney's entry into direct-to-consumer streaming should "unlock some of its library value, enhance leverage with distributors, and open the door to potentially cross sell its consumer products," Meyers argues. He keeps an Overweight rating on Disney shares with a $130 price target. The stock closed yesterday down 59c to $101.40.
09/06/17
JEFF
09/06/17
NO CHANGE
Target $80
JEFF
Buy
T-Mobile's addition of Netflix should help drive customers, says Jefferies
Jefferies analyst Mike McCormack believes T-Mobile's (TMUS) inclusion of (NFLX) as part of its next Uncarrier move should help drive customer retention and acquisition at a "reasonably affordable subsidy" of $120 per year. Trends in the first half of 2017 provided T-Mobile, which is likely paying close to retail to Netflix, the flexibility to absorb such an expense within existing guidance, McCormack tells investors in an intraday research note. He finds it unlikely that another carrier will follow suite given T-Mobile's exclusive partnership with Netflix. McCormack has a Buy rating on T-Mobile with an $80 price target.
09/07/17
RHCO
09/07/17
NO CHANGE
RHCO
Netflix could see boost from T-Mobile deal, says SunTrust
SunTrust analyst Matthew Thornton says that T-Mobile's (TMUS) decision to provide free subscriptions to Netflix (NFLX) with some of its wireless plans could increase Netflix's subscriber base by about 1M. The analyst thinks that the deal could raise Netflix's 2018 revenue and EBTIDA by about 1%-5%. However, the analyst keeps a $175 price target and a Hold rating on Netflix.
09/07/17
KEYB
09/07/17
NO CHANGE
KEYB
T-Mobile free Netflix costs likely to only increase over time, says KeyBanc
KeyBanc analyst Brandon Nispel notes that T-Mobile (TMUS) announced a partnership with Netflix (NFLX), in which the former will provide customers who subscribe to T-Mobile One unlimited family plans with free Netflix service. The analyst estimates that the initial impact would be $72M in year one, assuming a 30% penetration rate of his estimated 2.5M eligible accounts, and seems immaterial initially. However, Nispel believes the cost of this program will only be inflationary as T-Mobile One penetration increases and T-Mobile attracts more subscribers..
WPPGY WPP
$91.83

-0.21 (-0.23%)

08/30/17
AGIS
08/30/17
NO CHANGE
AGIS
Aegis sees signs of start of advertising recession
After speaking with Bryan Wiener, the Executive Chairman of online and traditional advertising agency 360i, Aegis analyst Victor Anthony said that his commentary, along with earnings results from ad agencies Interpublic Group (IPG) and WPP (WPPGY), leave him of the opinion that an ad recession is underway. Wiener believes Google (GOOG), Facebook (FB) and Amazon (AMZN) will be relatively insulated given they will continue to take share, and Anthony said he would continue to buy Alphabet and Facebook shares. The analyst keeps a Hold rating on Snap (SNAP) and a Sell rating on Twitter (TWTR).
12/08/16
JEFF
12/08/16
UPGRADE
JEFF
Buy
WPP PLC upgraded to Buy from Hold at Jefferies
Jefferies analyst Tamsin Garrity upgraded WPP PLC to Buy saying the valuation is attractive following the recent pullback. The analyst has a 1,840p price target for the shares.
01/12/17
PIVT
01/12/17
DOWNGRADE
PIVT
Hold
WPP PLC downgraded to Hold from Buy at Pivotal Research
Pivotal Research analyst Brian Wieser downgraded WPP PLC and other names in the Internet/Advertising space citing a riskier political environment post the U.S. election. Valuations do not appropriately reflect that the environment for stocks and companies is riskier now than was the case several months ago, Wieser tells investors in a research note. He believes "significant factions" within the government support "mercantilism and populism," creating uncertainty as to what policies will take effect.
07/17/17
DBAB
07/17/17
DOWNGRADE
DBAB
Hold
WPP downgraded to Hold from Buy at Deutsche Bank
Deutsche Bank analyst Chris Collet downgraded WPP to Hold and lowered his price target for the shares to GBP 1,750 from GBP 1,890. The analyst expects the company's long-term model for delivering 10%-15% earnings growth will come under pressure due to its high exposure to staples companies.
PUBGY Publicis
$16.81

0.1 (0.60%)

01/12/17
PIVT
01/12/17
DOWNGRADE
PIVT
Hold
Publicis downgraded to Hold from Buy at Pivotal Research
Pivotal Research analyst Brian Wieser downgraded Publicis and other names in the Internet/Advertising space citing a riskier political environment post the U.S. election. Valuations do not appropriately reflect that the environment for stocks and companies is riskier now than was the case several months ago, Wieser tells investors in a research note. He believes "significant factions" within the government support "mercantilism and populism," creating uncertainty as to what policies will take effect.
01/25/17
LEHM
01/25/17
DOWNGRADE
LEHM
Equal Weight
Publicis downgraded to Equal Weight from Overweight at Barclays
Price target EUR 70.
07/17/17
DBAB
07/17/17
UPGRADE
DBAB
Buy
Publicis upgraded to Buy from Hold at Deutsche Bank
Deutsche Bank analyst Chris Collett upgraded Publicis to Buy and raised his price target for the shares to EUR 75 from EUR 65. Under a new CEO, the analyst sees the company as well positioned to deal with challenges facing the advertising agency industry.
11/22/16
FBCO
11/22/16
INITIATION
FBCO
Underperform
Publicis initiated with an Underperform at Credit Suisse

TODAY'S FREE FLY STORIES

JOE

Saint Joe Co.

$18.60

0.45 (2.48%)

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16:40
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16:40
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General news
Moody's downgrades UK's rating to Aa2, changes outlook to stable »

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A

Agilent

$65.78

-0.14 (-0.21%)

, MRK

Merck

$65.13

-0.47 (-0.72%)

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A

Agilent

$65.78

-0.14 (-0.21%)

MRK

Merck

$65.13

-0.47 (-0.72%)

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TYHT

Shineco

$3.23

-0.45 (-12.23%)

16:35
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ARCI

Appliance Recycling

$1.16

0.03 (2.65%)

16:34
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16:34
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16:34
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Appliance Recycling gets written notice of default »

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RNVA

Rennova Health

$0.22

0.0086 (4.07%)

16:31
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16:31
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16:31
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Rennova Health announces 1 for 15 reverse stock split »

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ARCI

Appliance Recycling

$1.16

0.03 (2.65%)

16:31
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Breaking Hot Stocks news story on Appliance Recycling »

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16:30
09/22/17
09/22
16:30
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16:30
Options
Preliminary option volume of 13.9M today »

Preliminary option volume…

EKSO

Ekso Bionics

$1.28

0.14 (12.28%)

16:23
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09/22
16:23
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16:23
Hot Stocks
Ekso Bionics awarded government contract »

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UNH

UnitedHealth

$193.03

-2.18 (-1.12%)

, AET

Aetna

$153.57

0.18 (0.12%)

16:22
09/22/17
09/22
16:22
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16:22
General news
On The Fly: Top stock stories for Friday »

The major averages…

UNH

UnitedHealth

$193.03

-2.18 (-1.12%)

AET

Aetna

$153.57

0.18 (0.12%)

ANTM

Anthem

$182.86

-0.64 (-0.35%)

CI

Cigna

$182.74

0.61 (0.33%)

AAPL

Apple

$151.89

-1.5 (-0.98%)

FSLR

First Solar

$51.41

2.65 (5.43%)

FINL

Finish Line

$9.73

0.51 (5.53%)

ASND

Ascendis Pharma

$34.24

6.5 (23.43%)

VSAR

Versartis

$2.68

-18.925 (-87.62%)

ICPT

Intercept

$61.59

-12.11 (-16.43%)

03/08/13
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DLR

Digital Realty

$114.51

-1.72 (-1.48%)

16:19
09/22/17
09/22
16:19
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16:19
Syndicate
Breaking Syndicate news story on Digital Realty »

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$NSD

NASDAQ Market Internals

16:17
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16:17
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NASDAQ market internals summary »

Volume was average for…

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TSS

TSYS

$69.09

0.28 (0.41%)

16:16
09/22/17
09/22
16:16
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16:16
Hot Stocks
TSYS announces resignation of COO Pamela Joseph »

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$NYE

NYSE Market Internals

16:16
09/22/17
09/22
16:16
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16:16
Technical Analysis
NYSE market internals summary »

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FB

Facebook

$170.54

-0.57 (-0.33%)

16:15
09/22/17
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Facebook's Zuckerberg plans to sell up to 75M shares to fund charity initiatives »

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IDA

IDACORP

$87.79

-0.73 (-0.82%)

16:13
09/22/17
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IDACORP raises quarterly dividend 7.3% to 59c per share »

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VLRX

Valeritas

$3.06

-0.23 (-6.99%)

16:13
09/22/17
09/22
16:13
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16:13
Syndicate
Valeritas announces common stock purchase agreement by Aspire Capital »

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FB

Facebook

$170.54

-0.57 (-0.33%)

16:12
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Facebook dumps plan for new class of shares »

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DCIX

Diana Containerships

$0.42

-0.0373 (-8.16%)

16:11
09/22/17
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Diana Containerships announces one-for-three reverse stock split »

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SEP

Spectra Energy Partners

$43.89

0.34 (0.78%)

16:10
09/22/17
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16:10
Syndicate
Breaking Syndicate news story on Spectra Energy Partners »

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SEV

Sevcon

$22.04

0.04 (0.18%)

, BWA

BorgWarner

$50.00

0.41 (0.83%)

16:10
09/22/17
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16:10
Hot Stocks
Sevcon stockholders approve acquisition by BorgWarner »

Sevcon (SEV) announced…

SEV

Sevcon

$22.04

0.04 (0.18%)

BWA

BorgWarner

$50.00

0.41 (0.83%)

03/08/13
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ATOS

Atossa Genetics

$0.49

-0.0296 (-5.71%)

16:07
09/22/17
09/22
16:07
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16:07
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Breaking Syndicate news story on Atossa Genetics  »

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CB

Chubb

$142.68

-0.27 (-0.19%)

16:06
09/22/17
09/22
16:06
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16:06
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Chubb CEO issues statement on EU-U.S. covered agreement »

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AAPL

Apple

$153.39

-2.68 (-1.72%)

15:40
09/22/17
09/22
15:40
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15:40
Options
Active trading in Apple as iPhone 8 makes a debut »

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  • 22

    Oct

MRK

Merck

15:39
09/22/17
09/22
15:39
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15:39
Hot Stocks
Merck gets FDA approval for Keytruda »

Merck announced that the…

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