One Horizon Group says BWS unit launched its all new game engine, 'Limitless'
One Horizon Group announced that its majority-owned subsidiary Banana Whale Studios in June launched its all new game engine, 'Limitless,' enabling support and operation of BWS' games for their licensed operators. BWS built 'Limitless' from the ground up specifically to provide an end-to-end solution including player transaction records and features 'Pulse,' BWS' proprietary data analytics platform. With live access to player data, BWS monitors and manages business Key Performance Indicators with real-time insight. Analysis of player behavior, demographic and device usage data enables BWS to continuously refine and model the development of new content and its delivery moving forward...BWS will release an additional series of new game titles in July in line with the company's plans to expand its portfolio to an impressive fifty game titles by year-end. In addition to launching in new markets, BWS continues to gain market share in Southeast Asia. We are pleased with the rapid integration of BWS into the OHGI family of companies and we are now working with BWS to support the development of a number of branded games through licensing opportunities provided by OHGI," said Mark White, Founder and CEO of OHGI. "We are thrilled with the revenue growth that we are experiencing and we are very proud that we have been able to see BWS generate additional revenue following its launch of 'Limitless' so quickly post-acquisition."