KLA-Tencor to change company name to 'KLA Corporation'
KLA-Tencor announced that it will be changing its name to "KLA Corporation." At the same time, the company is rebranding and adopting the tagline "Keep Looking Ahead," to indicate KLA's optimistic view of technology's impact on the world. "Our old name and identity have served us well since KLA and Tencor merged in 1997," said Rick Wallace, president and CEO of KLA. "Our new, simplified name and more contemporary identity will better reflect and more effectively communicate our vision of the future to new employees and new customers-while retaining the strength of our industry-leading brand. Our new brand is designed to signify our confidence in technology's ability to drive positive change in the world, lifting global society through many avenues including IoT, AI, and other technologies that connect us. KLA's products and solutions play a key role in enabling these devices and experiences."