Zillow's StreetEasy unveils new Listing Tools platform
StreetEasyunveiled Listing Tools, a new platform to make it easier for agents to enter and manage their NYC listings. Listing Tools will replace StreetEasy's current listing entry system for agents and will offer two versions: a paid enterprise version and a free version. The enterprise version, designed in collaboration with Douglas Elliman, will launch first, followed by the updated free version. Both include a new desktop interface and first-ever dedicated agent mobile app. The new Listing Tools platform caters to a growing share of agents who manually enter listing properties directly on StreetEasy. Currently, more than 50 percent of listings on StreetEasy are manually entered and managed by agents. Guided by input from the agent community, this new platform reflects the fields and features that agents use and value most often when entering and managing their listings. It will give agents more ease with data entry and marketing their listings, and offers access to benefits exclusive to Listing Tools users.