Snap introduces 'App Stories' for third-party apps
Snap Inc. announced new Snap Kit capabilities and partnerships, including App Stories, which "lets Snapchatters create custom Stories for partner apps, directly from Snapchat." Additionally, the company announced new partners across the Snap Kit ecosystem. Launch partners include Tinder, Houseparty, and AdventureAide and App Stories integrations will launch throughout 2019, the company said. In the coming months, Snap will launch the Snap Audience Network, designed to offer third-party developers the opportunity to monetize their apps with the company's full-screen mobile ad format, Snap Ads, the company also announced. Applications for app publishers and developers open today, Snap said.