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KR

Kroger

$21.69

0.03 (0.14%)

08:37
07/22/19
07/22
08:37
07/22/19
08:37

Kroger names DDB New York as official Agency of Record

Kroger announced it has named DDB New York as its official Agency of Record after a historic competitive pitch process. As Kroger's first-ever creative AOR, DDB will be responsible for developing a refreshed, stronger brand identity to support the company's vision of serving food inspiration and uplift through Restock Kroger and beyond.

KR Kroger
$21.69

0.03 (0.14%)

05/21/19
05/21/19
UPGRADE

Outperform
Kroger upgraded to Outperform at Bernstein
As previously reported, Bernstein analyst Brandon Fletcher upgraded Kroger to Outperform from Market Perform saying that its market valuation has had a tough start this year and that he believes it is at a level where short-term and long-term capabilities are not being completely factored in. Short-term margin pressures are likely to abate, he adds, while Kroger is assembling the pieces to be a top 3 player in low-cost, convenient omnichannel.
05/21/19
05/21/19
UPGRADE

Fly Intel: Top five analyst upgrades
Catch up on today's top five analyst upgrades with this list compiled by The Fly: 1. Kroger (KR) upgraded to Outperform from Market Perform at Bernstein with analyst Brandon Fletcher saying its market valuation has had a tough start this year and that he believes it is at a level where short-term and long-term capabilities are not being completely factored in. 2. TripAdvisor (TRIP) upgraded to Buy from Hold at Needham and to Neutral from Sell at Guggenheim. 3. Stanley Black & Decker (SWK) upgraded to Buy from Hold at Zelman. 4. Deckers Brands (DECK) upgraded to Buy from Neutral at BofA/Merrill with analyst Rafe Jadrosich saying he sees upside to the consensus EPS view given the strength of the Hoka brand and the company's stock buybacks. 5. Just Energy (JE) upgraded to Speculative Buy from Hold at Canaccord. This list is just a portion of The Fly's full analyst coverage. To see The Fly's full Street Research coverage, click here.
06/18/19
BMOC
06/18/19
NO CHANGE
Target $24
BMOC
Market Perform
Kroger price target lowered to $24 from $28 at BMO Capital
BMO Capital analyst Kelly Bania lowered her price target on Kroger to $24 and kept her Market Perform rating ahead of its Q1 earnings this week. The analyst cites signs of "weak" near term identical store sales and also believes that the management's plans are "overly optimistic" after reviewing the findings of his digital advertising report. Bania further contends that investors are already preparing for Kroger to cut guidance, forecasting the stock to trade range-bound around the 11-times earnings multiple.
06/24/19
GUGG
06/24/19
NO CHANGE
Target $26
GUGG
Buy
Kroger price target lowered to $26 from $31 at Guggenheim
Guggenheim analyst John Heinbockel lowered his price target for Kroger to $26 from $31 saying he has been "dead wrong" on the stock recently as the shares fell from $32 last September to $22 today. The analyst believed that the strategic initiatives launched over the past 12-18 months would re-accelerate comp momentum facilitating a path to non-fuel EBIT stabilization, but that has not yet occurred, with Q1 comps and nonfuel EBIT somewhat disappointing. Heinbockel reiterates a Buy rating on the shares.

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