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TWTR

Twitter

$33.23

0.175 (0.53%)

06:21
01/10/20
01/10
06:21
01/10/20
06:21

Twitter initiated with an Underperform at Bernstein

Bernstein analyst Mark Shmulik initiated coverage of Twitter with an Underperform rating and $27 price target as part of a broader initiation of the U.S. Internet sector with a generally positive outlook. Shmulik says that although Twitter is his micro-blogging platform of choice, it remains a niche product with the smallest U.S. user base of the peer group. The analyst adds that recent prioritization on platform health may prove beneficial over the long run, however mindshare spent away from ad product development has left Twitter worst among its peer group, with fewer ad targeting options, lack of self-serve, and limited ad product/formats available for the long-tail of ad buyers.

  • 22

    Jan

  • 06

    Feb

TWTR Twitter
$33.23

0.175 (0.53%)

12/23/19
BARD
12/23/19
NO CHANGE
Target $39
BARD
Neutral
Twitter 'optics' should improve in second half of 2020, says Baird
Baird analyst Colin Sebastian believes the "optics" around Twitter should improve in the second half of 2020 despite near-term growth and margin headwinds. The analyst reduced his fiscal 2020 EBITDA estimate to below consensus as he thinks Twitter will prioritize platform investments in spite of near-term bug-related revenue headwinds relating to mobile app promotion. Platform spending means Street margin expectations may still be high, Sebastian tells investors in a research note. However, the analyst expects moderating headcount growth, incremental contributions from the Olympics and elections, and easier growth comparisons to help boost Twitter's growth and margins in the second half of 2020. He keeps a Neutral rating on Twitter shares with a $39 price target.
01/07/20
BOFA
01/07/20
NO CHANGE
Target $39
BOFA
Buy
Twitter among BofA's top SMID cap picks for 2020
Twitter yesterday announced the launch of "Promoted Trend Spotlight," which highlights six-second videos, GIFs, and static images at the top of the Explorer tab, BofA analyst Justin Post tells investors in a research note. The analyst views the product as a new premium video tool for brand advertisers. Twitter is a beneficiary of video ad dollars shifting online, and this ad unit is notable as the company indicated in 2017 that approximately 40% of its daily active users visit the Explore tab on average per day, contends Post. The analyst keeps a Buy rating on Twitter with a $39 price target. However, he continues to see a difficult share setup into the Q4 earnings call as he believes Street estimates may not have enough 2020 expense growth. The stock is well positioned after this quarter's earnings, says Post, who points out that Twitter is among his top SMID cap picks for 2020.
01/09/20
BERN
01/09/20
INITIATION
Target $27
BERN
Underperform
Twitter initiated with an Underperform at Bernstein
Bernstein initiated coverage of Twitter with an Underperform rating and $27 price target.

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SPOT

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UBSFY

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IMVT

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TBLT

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MYO

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SRNE

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AKER

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ECA

Encana

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MBRX

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VOD

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