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Fly News Breaks for August 18, 2015
QVCA, ZU
Aug 18, 2015 | 07:28 EDT
After Liberty Interactive (QVCA) agreed to buy zulily (ZU), Wells Fargo thinks the deal has several positive aspects for Liberty Interactive. The firm says that the deal could deliver new customers to QVC, leverages QVC's scale and global platform to grow zulilly, and increases Liberty's growth rate with minimal dilution. However, it is unsure if zulily customers will be as sticky as those of QVC over time. Wells keeps an Outperform rating on Liberty.
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