| 2018-10-15 18:01:30|
CE 18:01 10/15 10/15/18
Celanese unveils Customer Options Mapping approach to customer engagement
Celanese announced its commitment to partner with customers to identify mutually high value opportunities and launch collaborative projects through its new Customer Options Mapping approach to customer engagement. Through its project-based model, Celanese partners teams of engineers and product specialists with customers to solve a full range of materials challenges. Project teams leverage an industry-leading portfolio of material solutions and technical capabilities including part processing, testing, design and prototyping to provide a full solution set to solve customer problems and reduce their complexity.