| Wednesday | ||||
Kubient and Adomni… Kubient and Adomni announced they have entered into a definitive merger agreement, pursuant to which Adomni will merge with and into a wholly-owned subsidiary of Kubient. The combined company will focus ondeveloping Adomni's pre-existing programmatic advertising service and platform that delivers advertising campaigns via 725,000+ connected digital out of home screens across the world. Following the closing of the merger, the combined company is expected to operate under the name "Adomni, Inc." Under the terms of the merger agreement, pending approval of the transaction by Kubient's stockholders and Adomni's stockholders and subject to customary closing conditions, Kubient will acquire 100% of the outstanding equity interests in Adomni, by means of a reverse triangular merger of a wholly-owned subsidiary of Kubient with and into Adomni, with Adomni surviving as a wholly-owned subsidiary of Kubient. In connection with the closing of the Merger, Kubient is expected to change its name to "Adomni, Inc." Immediately following the closing of the merger, the equity holders of Adomni are expected to own approximately 74% of the outstanding common stock of the combined company, and the equity holders of Kubient are expected to own approximately 26% of the outstanding common stock of the combined company. The merger agreement also provides that the equity holders of Adomni may receive additional shares of Kubient equal to 1%, 2% or 5% of the outstanding shares of Kubient on a fully diluted basis following the filing of Kubient's annual report on Form 10-K for the 2023 fiscal year upon the achievement certain audited net revenue thresholds of Kubient for the 2023 fiscal year. The Merger has been unanimously approved by the board of directors of each company and is expected to close in the second half of 2023. | ||||
| Over a month ago | ||||
Maxim lowered the… Maxim lowered the firm's price target on Kubient to $1.50 from $2.00 but keeps a Buy rating on the shares. The company's Q4 results reflect softness in the advertising market as its revenue and adjusted EBITDA were worse than expected, the analyst tells investors in a research note. The firm adds however that longer term, as Kubient expands its engineering team to support faster technology integrations and builds out its sales team to attract more demand-side customers to match the number of supply-side customers currently on the platform, its revenue should ramp and accelerate. | ||||
| Over a quarter ago | ||||
Kubient announced the… Kubient announced the release of KAI 2.0, the latest update to its proprietary ad fraud identification and prevention technology, Kubient Artificial Intelligence. KAI 2.0 comes with improvements for the entire suite of KAI functionalities, including: Expanded real-time AI with 25 algorithms running in under 10 milliseconds and built-in efficiencies to significantly expand the number and complexity of algorithms in the future; Full support for the much larger scale IPv6 protocol; Extensive supply path optimization support with ads.txt and Sellers.JSON/ SupplyChain Object verification; Enhanced support for new CTV and audio formats. "While ChatGPT has shown the public the productive power of what AI can bring, fraudsters are using similar AI tools to continue building their arsenal for fake websites, apps, digital media impressions, etc. This launch ensures that our core AI technology stays many steps ahead of the fraudsters with significant AI firepower to thwart their efforts," said Leon Zemel, Chief Product Officer of Kubient. "At the same time, this release drives significant feature benefits for our publisher and advertiser clients. It's exciting to think about the roadmap ahead as we continue to add | ||||
Kubient announced that… Kubient announced that the United States Patent and Trademark Office had issued its patent for the Company's proprietary ad fraud identification and prevention technology, Kubient Artificial intelligence. The patent provides Kubient with intellectual property protection for KAI from now until 2040. | ||||
Kubient announced that… Kubient announced that the United States Patent and Trademark Office, USPTO, issued a Notice of Allowance for the Company's proprietary ad fraud identification and prevention technology, Kubient Artificial intelligence, KAI. A notice of allowance is issued by the USPTO to indicate that the application has passed examination. When and if the patent is issued by the USPTO, the resulting patent will provide Kubient with added intellectual property protection until 2039. KAI now empowers buyers and sellers of digital advertising to use machine learning during the 300-millisecond bidding process to identify and remove fraudulent traffic before it is bought and sold. KAI provides real time protection across omni-channel digital marketing campaigns regardless of digital platforms and channels, ensures that specific audiences will be marketed to, and allows media publishers, buyers, and platforms to see detailed fraud reports, insights, and analytics in real time based upon each advertising unit. "Receiving the Notice of Allowance for our patent-pending solution is a major milestone for Kubient, and we believe that is also a rather rare achievement within the AdTech industry," said Paul Roberts, Founder and CEO of Kubient. "This notice validates our approach to fraud prevention and brings Kubient one more step closer to more seamlessly scaling and widely commercializing our solution. Receiving a patent for KAI has been a high priority since day one, and I'm proud of our team for bringing us very close to achieving this goal, especially our Director of Data Science, Vasanti Mahajan, who joined us over four years ago and has delivered on a vision of using technology to prevent the massive amount of fraud that plagues digital advertising. The entire Kubient team remained resilient and diligent through the development and enhancement of this groundbreaking technology that we believe has the capability to transform the digital advertising ecosystem. Looking ahead, KAI will remain the centerpiece for Kubient's M&A strategy as we continue to weigh strategic alternatives." | ||||
